Brand Management | Art Direction | Marketing
Bkg (1).png

About

About me

I’m Katie Canize, a designer and brand strategist with 13 years of experience leading end-to-end campaigns that bring brands to life across platforms. I offer a unique blend of highly imaginative, right-brain creativity and left-brain clarity—able to envision bold, beautiful concepts and translate them into strategic, testable campaigns that deliver results.

I believe in clarity, consistency, and care. Whether I’m building brand systems, launching digital tools, or shaping the tone of a global event, I bring together design, strategy, and storytelling to create work that resonates.

Featured work:

 
 

It all started when…

My creative roots are in fine art: paint on paper, texture and color, the kind of expression that lives before words. That foundation still shapes how I approach design: with intuition, emotion, and a strong visual point of view. Over time, I’ve translated that early artistic training into professional brand systems that support clarity, usability, and consistency across large, complex organizations.

I began my career as a designer, but it quickly became clear that I had more to offer than layout or color theory alone. I naturally stepped into the role of a marketing and brand strategy partner; someone who could see the bigger picture, shape campaigns from the inside out, and tell a cohesive story across every touchpoint. I’ve grown into a cross-functional leader who brings creative vision to life across teams, platforms, and geographies.

What I love most is bringing a story to life not just through visuals, but through intentional design, language, and experience. I take special pride in creating guidelines and brand tools that empower others to represent the brand with confidence and consistency.

In recent years, my work has expanded into event design and managing entire end-to-end brand experiences. Events have become one of my favorite ways to express a brand: they offer the rare chance to see people feel the story, to watch a brand take shape in real time.

Looking for a creative partner to lead your next brand campaign? Let’s talk.
katiecanize@gmail.com